In order for broadcast advertising to be effective, it must be remembered. That is the golden rule. If a consumer forgets your message soon after it was heard, then you've failed. An advertising jingle has ten times the recall power of a spoken commercial, just one reason why advertising jingles are a proven way to enhance your broadcast advertising. Nothing beats the power of a good jingle.
Waterfall Media Group jingles are recognized as an effective tool in many advertising campaign strategies. They are written with uniqueness, produced like a hit song, and are slightly "Outside-The-Box", which is why they are so memorable. In today's world of broadcast, the same old, same old, will never do. Every jingle starts with a well-crafted piece of original music, 100% exclusive for each client. To that music base we write custom lyrics and create distinctive melodies that impart a client's message in a way that nothing else can.
Then, we put it all together using some of the best singers and musicians in the business today from major markets like Los Angeles and New York. The final touches are done with our mastering process which gives every jingle exceptional sound quality and a well balanced tone. Our advertising jingles are designed to fit nearly every budget and can be produced within even the most demanding time frames.